About us

An independent sourcing company built for international trade.

Prio United d.o.o. was established in 2025 in Zagreb, Croatia, with a single goal: to connect businesses globally through reliable sourcing, procurement and trade brokerage.

Modern corporate boardroom with city view

Our position

A young company, an uncompromising standard.

We are a new company and we are direct about it. Prio United was founded in 2025 and is building its supplier and buyer network actively, market by market and category by category. What we offer is not a legacy client list — it is disciplined sourcing work, honest reporting and commercial judgement applied to your specific requirement.

We do not manufacture, hold stock or represent a single factory. That independence is deliberate: it means the shortlist you receive reflects what the market can actually deliver, not what we need to sell.

We work with manufacturers, distributors, importers, wholesalers and procurement teams who need a partner on the ground in international markets — for one project, or as a permanent external sourcing desk.

What we stand for

Six principles that govern every mandate

Professionalism

Every mandate is run as a defined process with clear documentation and accountable communication.

Transparency

Scope, commercial model and the role we play in a transaction are agreed in writing up front.

Reliability

We present counterparts only after they have been checked, and we say so when a market cannot deliver.

Efficiency

Structured research and a disciplined shortlist keep decision cycles short.

Long-Term Relationships

We measure success by repeat supply, not by a single closed deal.

Global Perspective

Sourcing decisions are assessed across regions, currencies, tariffs and logistics realities.

Company details

Prio United d.o.o.

Poljička ulica 23, Zagreb, Croatia
Founded 2025